how to create a T-shirt brand
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How to create a t-shirt brand: complete guide to creating your own t-shirt brand 

If you are here, you probably dream of launching your own t-shirt brand and are ready to take the first step into this competitive but exciting market. I am Corrado Manenti, founder of Be a Designer, and today I want to guide you through every step of the process of creating a t-shirt brand. With Be a...

A tablet showing a website page in Italian about the launch of a scarf line, with pictures of women wearing different scarves.
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Launching a line of scarves, foulards and shawls: ideas and strategies

INTRODUCTION: Would you like to launch a unique and successful line of fashion accessories? Imagine creating attractively designed scarves, foulards and shawls that catch the eye and arouse emotions. That they are not a simple accessory but that stylish detail that strikes you from afar, a unique object that reflects your unique taste....

An Italian-language guide on the creation of wedding and formal dresses displayed on a tablet screen.
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How to Create a Bridal Line?

INTRODUCTION: have you ever dreamt of seeing your creations parade down an elegant catwalk? Creating a bridal and formal wear line may seem like a daunting task, but with the right guidelines and a little passion, even up-and-coming designers can realise this dream. In this article, we delve into how to create a new...

Tablet showing a presentation on the development of the hat collection with various coloured hats in the background.
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Developing a hat collection: where to start

How to Develop a Hat Collection: The Definitive Guide on How to Design, Develop and Produce a Hat Line in 2024 In the history of fashion, a hat is not simply an accessory, but a style statement, an unmistakable detail that has retained its iconicity through the centuries. "A hat is the ultimate fantasy,...

Tablet showing a guide on how to create a clothing brand in Italian, containing images of fashion garments and models.
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How to create a clothing brand: a guide to creating a fashion brand

How to create your clothing brand in 11 essential steps Creating a successful clothing brand requires not only an excellent understanding of the fashion world, but also a well-defined strategy and a strong sense of identity and consistency over time. You don't need me to tell you this, you will surely have realised...

A tablet displaying an e-book entitled 'How to Tell Your Brand Story' with a picture of a heart-shaped book page on a shaded background.
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Fashion business and fashion industry - communication strategies 2.0

This article is brought to you by Be A Designer, the fashion office that makes your Brand. The accelerating dynamics triggered by the blockade of the textile industry -one of the most dynamic sectors in society- due to COVID-19, are reflected today and travel in parallel with the entry of the digital era. The marketing mix emerging in 2021 between offline tools...

A tablet showing an e-commerce guide in Italian entitled '4 Mistakes Not to Make When You Want to Sell Online' with pictures of online shopping and the best methods to boost sales.
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4 important mistakes of those starting to sell fashion online

Where do I start selling online? How do I start selling clothing online? How much does it cost to open an e-commerce? It may sound trivial, but the tools used to sell fashion online are not always easy to choose. Take, for example, communication tools such as Instagram, Facebook or the various social networks, which are not always the...

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