Article updated on 19/02/2025 HOW TO CREATE A SWIMWEAR COLLECTION How do you create a swimwear collection? What are the essential steps every designer - or aspiring designer - should know before going into production? If your dream is to launch a successful beachwear line,...
Table of Contents How to create a Streetwear line: In this article we talk about a topic that is always present in our work in the style department: creating a Streetwear line. Have you ever wondered how a Streetwear brand is born and what the steps are to become a successful designer in this world? Let's understand together what is meant...
Table of Contents Practical Guide to Building an Activewear Brand Welcome to this practical guide dedicated to those who want to launch their own activewear brand and want to understand how to take their first steps in a competitive and growing market. Today we will talk about brand design, the fundamental discipline that allows you to build...
Table of Contents "The act of creation is, first and foremost, an act of courage" - Pablo Picasso In this guide to creativity, we will take you through the process of turning an idea into a tangible fashion project. This article will serve as a real fashion course, ideal for those who are starting out on their own path...
Learn the principles of product design and discover how to build fashion products by following our Be A Designer method When you start building a collection, you must always keep in mind that it is born within a well-defined ecosystem and must respect its rules in order to always be coherent. To make fashion, we do not...
When people talk about how to become a fashion designer, they often imagine a creative figure who brings iconic collections to life. However, the reality is far more complex. For those who, like me, have been working behind the scenes in the industry for years, it is clear that the designer is only the tip of the iceberg: he is the face of the brand, the...
https://youtu.be/Xz8oFTK8dyY Gianni Versace's message echoes to this day: he who falls in love with the Medusa has no chance! . The aim from the start was to leave anyone who admired his shop windows or his clothes petrified, so much so that they could never go back. In addition to a complete revolution in the field of fashion, the brand...
Fashion is a lifestyle and has become a staple in people's lives it is a multi-billion dollar industry and it is not just about designing clothes. As a customer benefit, it's not just about what you wear, it's also about how you behave your aspirations and beliefs
Where do I start selling online? How do I start selling clothing online? How much does it cost to open an e-commerce? It may sound trivial, but the tools used to sell fashion online are not always easy to choose. Take, for example, communication tools such as Instagram, Facebook or the various social networks, which are not always the...
There comes a time Grit and ideas, as well as imagination and passion for fashion, are the key to success for one's brand. Nevertheless, they are not the totality of the elements needed to embark on a career that brings real results. Without imagination and originality the risk is ...
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