Would you like to create your own brand’s jeans? Be A Designer develops jeans and denim garments for brands: fabric, fit, washes and trims, with the workshop and laundry facilities tailored to the project, right through to the sample and production stages. Discover our jeans and denim production → Imagine a garment capable of standing the test of time, the…
Co-branding is emerging as one of the most effective strategies to generate meaningful connections and strengthen one's brand position in the market. For an emerging brand, it can be the key to making itself known to a wider audience. For an established brand, on the other hand, it is an opportunity to experiment with new languages and renew the perception of the...
It is no longer enough to be 'green' to be truly sustainable. Today, emerging fashion brands are faced with a real choice: continue to produce as usual or become part of the change, building something that will leave its mark on the market (and the world). But where do you start? This article is designed for those who want to...
Table of Contents If you are thinking of starting your own fashion brand or growing the one you already have, you have probably wondered at least once how to make a business plan. I know what you're thinking: endless Excel, complicated charts and terms from a university economics textbook. It's actually not that scary. In fact, a business...
Fashion blogger in 2026 - in brief A fashion blogger today is no longer “someone with a fashion blog”. It is a multi-platform creator producing fashion content on Instagram, TikTok, YouTube, podcasts and - increasingly - newsletters. The “traditional Blonde Salad style blog” career ended around 2018-2019. What remains...
Find out how to make your own shoot A fashion shoot is often much more than you might imagine: it can be the deciding factor between the success and failure of your brand. How many designers have devoted body and soul to creating flawless collections, paying attention to every detail, only to see sales stagnate? Often...
Table of Contents A New Rhythm in the Fashion Calendar: The Rise of Pre-Collections In the fashion world, novelty is synonymous with existence. One of the most significant recent transformations has been the evolution of the 'fashion calendar'. Whereas in the past it was sufficient for a brand to present two 'fashion collections' per year, for the spring/summer seasons...
If you have decided to create a sweatshirt brand, you are in for an exciting and creative challenge! Creating a sweatshirt brand requires commitment, passion and strategic planning. Sweatshirts are among the most versatile and popular items in any modern wardrobe. Suitable for all ages and styles, they can be a unique opportunity...
Would you like to create your own bridal or formalwear collection? Be A Designer supports designers, brands and ateliers every step of the way – from the initial design and sourcing of lace and fabrics, right through to the specialist workshop, sample production and mass production. Discover bridal and formalwear → INTRODUCTION: Have you ever dreamt of seeing your creations paraded down an elegant catwalk? Creating a line of…
Introduction to the Barbie Mania Phenomenon "There's a Barbie in all of us" - Ruth Handler, the creator of Barbie. Hello everyone and welcome to this in-depth look at one of the hottest trends of the moment, the Barbie Mania phenomenon! I'm Corrado Manenti and today we dive into the colourful and intriguing world of the Barbie-mania phenomenon, fuelled by the...
End of content
End of content
Italian Italian Italian 
English 
French 
German 
Spanish Italian Italian Italian English
French
German
Spanish
Notifications
