Table of Contents From Blogger to Content Creator: A Brief History of Fashion Blogging in 2023 The fashion blogging phenomenon started around 2004-2005, when platforms such as Blogger and WordPress made blogging accessible to everyone. If we were talking about it now with a member of Generation Z, they would probably point at us as...
Table of Contents "The act of creation is, first and foremost, an act of courage" - Pablo Picasso In this guide to creativity, we will take you through the process of turning an idea into a tangible fashion project. This article will serve as a real fashion course, ideal for those who are starting out on their own path...
Table of Contents The Fashion Market 2023: Gen Z and Social If you want to find out what the fashion trends of 2023 will be, you first need to know how this industry will move. Indeed, the fashion industry has been increasingly influenced in recent years by changes that depend, not only on investments, but also on the...
Introduction: In recent years, fashion is changing rapidly and there are many opportunities for emerging designers who want to stand out from the crowd. Whereas we used to be almost obliged to make our own products from scratch from a similar product or pattern we can now find 'ready-made' products on the market that can be customised...
Everything you need to know about how textile printing works and how it can become a valuable ally for your next collection THE DIFFERENT TYPES OF TEXTILE PRINTING SUBLIMATIC PRINTING: Sublimation printing falls into the category of indirect printing. The design is first printed on a special paper with sublimation dyes and,...
Do we need emerging designers in 2025? When the whole world revolves around fast fashion and the mass market is there still room for those who want to start NOW? Italy has always been considered the home of new designers, but despite the fact that there are so many fashion schools and academies that give birth to new designers every year,...
Learn the principles of product design and discover how to build fashion products by following our Be A Designer method When you start building a collection, you must always keep in mind that it is born within a well-defined ecosystem and must respect its rules in order to always be coherent. To make fashion, we do not...
When people talk about how to become a fashion designer, they often imagine a creative figure who brings iconic collections to life. However, the reality is far more complex. For those who, like me, have been working behind the scenes in the industry for years, it is clear that the designer is only the tip of the iceberg: he is the face of the brand, the...
Welcome to this new Fashion Business Academy article, in which I will guide you through the fourth and final quadrant of the Fashion Business Designer, the tool I designed to help you create and manage your fashion brand in a structured and effective way. In previous articles (which you can read HERE), we explored the first...
HOW DO MARKETING AND DISTRIBUTION CHANNELS WORK? IN THIS ARTICLE I PRESENT THE THIRD FRAMEWORK OF THE FASHION BUSINESS DESIGNER THE TOOL I HAVE DESIGNED TO HELP YOU CREATE YOUR FASHION BRAND Hello and welcome to this third article of the Fashion Business Academy where I explain how the Canvas works starting from the...
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